Location
New York, NY
Client
New York City Department of Transportation
Services
Community Engagement
Strategic Communication
Brooklyn Bridge Rehabilitation Outreach
Sam Schwartz provides community outreach services for the New York City Department of Transportation’s (NYCDOT) rehabilitation of the historic Brooklyn Bridge. The $508 million bridge rehabilitation project includes the painting of the entire structure, as well as the reconstruction and widening of several approach ramps. The project presented several major challenges: not only is the Brooklyn Bridge a vital vehicular, pedestrian and bicycle gateway, it is also a highly visible tourist destination and an official national landmark.
The team maintains an accessible public presence through community meetings, presentations, and a frequently updated webpage and social media presence. It also designs and creates brochures, newsletters, and public announcements for a multi-lingual community. The Community Liaison works with the Resident Engineer, the Engineer-in-Charge, the contractor, and the NYCDOT to ensure strong inter-agency and inter-project communication and coordination.